One of the key priorities of TM “Rud” activities is a work with children, whom we care all the time. This year, on June 1, TM “Rud” granted happiness to its young admirers by presenting not only the ice cream, but also joyful actions, when kids were amused by happy clowns, smart presenters with marvelous contests and, of course, favorite loved ones — amazing “Pustunchyk” elephants, to celebrate the Child Protection Day. Such activities, were granted by TM “Rud” to young citizens of Poltava, Zhytomyr, Uman’, and Cherkassy. In general, these activities visited more than 30,000 admirers of the sweet cold.

And now, let us detail these actions. Holiday in Cherkassy started with traditional contest of asphalt paintings — “My favorite ‘Pustunchyk’ elephant”. After sweet awards to contest winners, the presenter acquainted all guests with new products of TM “Rud” ice cream. The acquaintance was not limited by description — all comers could win the new ones in various contests. The most popular was the contest “Bring me a Gulliver”: in order to get the top prize, one had to buy a certain portion of ice cream and as soon as possible bring the check that proves the purchase. A kind clowns’ school made body art to all those, who wished. Kids were satisfied — parents broke all the limits, thus nothing disturbed the kids’ contact with clowns, “Pustunchyk” elephants, kind fairy and funny pirate, who assisted the presenter.

All those, who wished to take a picture with “Pustunchyk” had a possibility to embody the intention, even without his/her own camera. The organizers had a camera — and the done pictures are available in photo gallery. If one wishes, he can see how much fun was on the Ice cream holiday from TM “Rud”. Almost 100 experts were involved in action. Among them was our partner — “Hodak” company — who provided the essential help in technical course of the holiday. This cooperation allowed carrying out the high-level advertising show. Many of the visitors expressed the sincere thanks to TM “Rud”.

At the end, we’d like to say that the actions such like will bring happiness to kids from Ivano-Frankovs’k, Poltava, Luhans’k, Mariupol’and other regional cities as soon as possible.

The cooperation with children organizations, realization of advertising actions for kids, make a positive image of TM “Rud” as a producer with social orientation, who makes not only a tasty products, but also joyful holidays.